Today, JTI is the first of the largest international tobacco manufacturers to start selling electronic vaporizers in Russia. Starting September 15, the well-known American brand Logic, which occupies a leading position in a number of European countries and in the USA, will be presented in retail stores in Moscow and St. Petersburg, as well as in the Bristol federal chain of stores. Sales of "Logic" in other regions of Russia will begin later.
On the Russian market, JTI immediately presents the second generation of electronic evaporators of the Logic Pro 2.0 capsule type. This is an improved version of the electronic device, which is distinguished by a stylish design (black metal case with a soft touch coating), compact dimensions (device length does not exceed 136 mm) and improved battery life. "Logic Pro" combines the advantages of devices representing all major segments of the category of electronic nicotine delivery systems: ease of use is comparable to disposable vaporizers, and the quality of "vaping" is close to advanced vape devices.
The Logic Pro device is used with special replaceable Logic Pro capsules (cartridges). The product line includes 7 flavors: berries with mint, cherry, cream-menthol, strawberry, watermelon and vanilla - with a strength of 6 mg of nicotine per ml of the mixture, as well as the classic taste, presented in two versions (6 and 12 mg / ml).
Until 2015, when JTI acquired Logic, a leading US manufacturer of electronic vaporizers, the brand was available exclusively to US users. Using its capabilities as one of the world's largest tobacco manufacturers, JTI has significantly expanded the geography of Logic brand sales. To date, the brand has been present in 9 countries, including the US, UK, Germany, France, Italy, Austria, Ireland, Greece and South Korea, as well as a global duty free network. At the same time, "Logic" remains the best-selling brand of electronic vaporizers in New York. In Ireland and France, Logic Pro is by far the leader in the segment of electronic vaporizers with cartomizers. In France, the product is presented in all tobacco outlets, and it is displayed directly on the shelves with cigarettes, which enlivens the “wall of horror” that the tobacco showcase has turned into after the introduction of impersonal packaging. In the UK, the Logic brand is also one of the market leaders in electronic nicotine delivery systems.
